A seasoned creative leader with over 18 years of client-side and agency experience. He has created memorable work for international companies such as Best Buy, Destination British Columbia, HSBC, Dyson, UNICEF, Nissan, Infiniti, Evian, Aptamil, PlayStation, P&G, Ooredoo, and others throughout that period. Ammar has also been recognized with 34 national and international awards, including the Cannes Lions, AdFest, Festival of Media, Dubai Lynx, and MENA Cristal.
Loves to solve marketing problems through smart creative ideas and attention-getting communications. Ammar has been described by his employers as dependable, organized, and results-oriented.
Work Experience
Awards
Head of Creative
2022-Now
Best Buy Canada
Vancouver, BC.
Destination British Columbia
Vancouver, BC.
Creative Studio Lead - Global Marketing
2020-2021
Integrated Creative Director
2014-2019
Mindshare (WPP)
Dubai, United Arab Emirates
Art Director
2010-2014
Leo Burnett
Dubai, United Arab Emirates
Senior Graphic Designer
2006-2010
Leo Burnett
Dubai, United Arab Emirates
Select Clients
Best Buy, Destination British Columbia, HSBC, Dyson, UNICEF, Nissan, Infiniti, Evian, Aptamil, PlayStation, P&G, Ooredoo
Fine Baby: The relaunch 2019
1 Effies MENA, Gold winner David VS Goliath
#ComeToDubai (Dubai Tourism) 2018
1 Effies MENA, Bronze
Travel, Tourism and Transportation
The Academy (Nissan)
1 Festival of Media 2016
Best Entertainment Platform, Gold
Young Lynx 2015
Young Lions Integrated Competition, Gold
Hosting Infiniti; from Saudis to Saudis
2 Festival of Media MENA 2015 Best use of content, Gold
Best engagement strategy, Bronze
Nissan Jadidha & Actionha
1 Festival of Media MENA 2015 Best launch campaign, Silver
P&G Oral B Eat Then Floss Then Brush
1 Dubai Lynx 2014
Media: Use of Media, Bronze
Nawras Responsible passengers
3 Dubai Lynx 2014
Print & Poster, Bronze Photography, Bronze Outdoor: Posters, Bronze
Nawras Piggybacking
2 Cannes Lion 2013
Best Use of Digital Media, Bronze Commercial Public Services, Bronze 2 Dubai Lynx 2013
Use of digital media, Silver Consumer Services, Bronze
1 Kinsale Sharks 2013 Mobile/Tablet, Bronze
2 Cristal Festival 2013 Telecommunications & IT, Gold
Best use of mobile, Bronze
The Big One Ranking 2013 Piggybacking ranks 5th in the Media campaigns in the world
3 MENA Cristal Festival 2014 Best use of mobile, Silver Best use of digital, Bronze Mobile Marketing, Bronze
FOX - THE BREAK-FREE CAMPAIGN
1 Cannes Lion 2012
Press Lions, Bronze
1 Promax 2013
Stunt promotion: Special event, Gold 2 Dubai Lynx 2013
Best use of media, Silver Print, Grand Prix
1 MENA Cristal 2013 Print, Grand Prix
1 AdFest 2013 Print, Bronze
P&G - The Promise
3 Dubai Lynx 2013 Integrated, Bronze Public Awareness, Silver Outdoor, Bronze
3 MENA Cristal Festival 2014 Integrated Cristal, Silver Media Cristal, Silver
Best use of DM, Bronze